International Business Training Association
 
 
 

 

Training and Certification News

The new CBP Computer Technology Specialist 5th Edition Courseware will be released and be available for purchase beginning October 1st, 2016.

Please contact your Authorized CBP Distributor Representative.

The New CBP Customer Service 3rd Edition Course

is now available for purchase. Please contact your CBP Authorized Distributor/Representative.

The New CBP Computer Technology Specialist 4th Edition course just released!

is now available for purchase. Please contact your CBP Authorized Distributor/Representative.

The New CBP Business Management 2nd Edition course just released!

is now available for purchase. Please contact your CBP Authorized Distributor/Representative.

The New CBP Business Communication 4th Edition Student Guide

is now available for purchase. Please contact your CBP Authorized Distributor/Representative.

The New CBP Tourism & Hospitality 3rd Edition Student Guide

Please contact your CBP Authorized Distributor/Representative.

Earn your CBP training online!

Franklin University is the only institution to offer CBP training online, taught worldwide by highly trained and well-qualified faculty. Visit www.franklin.edu/cbp for more information.

The CBP Marketing Course
The CBP Marketing course is geared towards persons interested in pursuing a career in marketing or improving their marketing skills. The course provides the essential information and skills required by professionals who have to make marketing decisions that are important to the direction and performance of an organization or business. If a practical approach to marketing in any environment is what you need, then this course is for you.

The first part of the course introduces the challenges of marketing and teaches some of the essential skills needed to address these challenges and be successful at marketing. It also gives direction as to how to develop a marketing plan, understand consumer behavior, assess both the product and the market, segment a market, and instruct students about the importance of positioning. Students will learn how to create an effective marketing strategy.

The second part of the course covers the importance of effective communication with potential and current customers, and setting appropriate communication goals. It also gives direction regarding product presentation, pricing, and distribution. Finally, the course instructs students about technology in marketing, including the use of web sites, e-mail marketing, search engine marketing, and social media marketing.

After completing this Marketing course, students will understand why and how marketing affects business and be able to implement a successful marketing plan of their own.

Course Outlines are available by contacting CBP Partnership Team at 1-954-624-8011 or at email customerservice@ibtalearning.com.

Exam

 
This module prepares candidates to sit the Certified Business Professional Marketing Series exam – E30-708

 

The New CBP Computer Technology Specialist 3rd Edition Student Guide

is now available for purchase. Please contact your CBP Authorized Distributor/Representative.

CBP Business Management is Here!

5-day Course and International Certification - CBP Business Management truly represents a global and practical approach to Business Management and is a must for every business person, manager, supervisor or career-minded individual.

Course Outlines are available by contacting CBP Partnership Team at 1-954-624-8011 or at email customerservice@ibtalearning.com.

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